Where the Fantasy World and the Commercial World Collide
Shanghai Daily reports:
The in-game advertising market in China is expected to double this year from last year’s level as advertisers are exploring marketing opportunities on the increasingly popular gaming platforms.
Revenues from the in-game advertising, or IGA, will reach 250 million yuan (US$35 million), comparing to last year’s 120 million yuan, Shanghai-based consultancy iResearch said yesterday [...]
Please Be Careful When Stealing “Lust, Caution”
The director Ang Lee’s new film Lust, Caution is proving to be a hit in China. I haven’t seen it yet, but it has hit the DVD stores here already. When the film was released to the theaters in China, seven minutes of really naughty sex scenes were deleted to appease the censors. [...]
A Hollywood Ending to the Great Panda Virus Caper
The Caper
In January of 2007 Kaspersky Labs received reports of a new and nasty virus in China that changed icons into pandas and stole IDs and passwords for online games and the QQ IM service. The virus was so terrible that the Shanghai Information Technology Service Center was driven to issue their first-ever five [...]